![]() ![]() ![]() ![]() The revival of Apple Music Replay - originally launched in 2019 - puts it in the spotlight this year as a competitor and potential alternative to Wrapped. Reports of the statistical slideshow freezing and crashing are uncommon, but make participating in the campaign difficult.įor some time, Apple Music users have been left out of the fun. In just the first day of Wrapped being released, HITC reported that several Spotify users have complained of the service not running properly, or being outright missing from their homepage. Wrapped isn’t without its flaws, however. Wrapped 2021 offered “ Audio Auras” to capture the mood of their favorite songs, for example, while 2022 sorts users into Myers-Briggs inspired “listening personalities.” The campaign goes a step further with its algorithm, sorting users into fun categories based on their listening habits. In the game Roblox, there’s even a Spotify Island to celebrate the annual music tradition. Tech Crunch reported that on Snapchat, for example, Wrapped-themed lenses, GIFs and Bitmoji apparel are available through the end of the year. Spotify leans into the fun of it all, too. This year offers exclusive “thank yous” from over 40,000 artists to the users with the highest number of minutes listened to from those artists. Spotify Wrapped is sharing-friendly, in that the various statistics and patterns it reports are brightly wrapped and easy to share on other online platforms, such as Snapchat and WhatsApp.Īrtist Messages recognize dedicated fans of top artists, as well, connecting the audience with the creator. Part of Wrapped’s popularity comes from the connection the campaign fosters between music lovers, artists and their social circles. “From the oddly specific to the unapologetically predictable, 2022 Wrapped encourages listeners to peer into the vibrant kaleidoscope of their listening and show it off to the world,” Spotify wrote in a press release Wednesday morning. Spotify Wrapped has been guiding its listeners on a nostalgic trip through their favorite songs of the year since 2016, riding on the model of 2015’s “Year in Music.” According to Vox, the Wrapped algorithm tracks the songs, artists and genres users have listened to throughout the year, while comparing the amount of time and clicks shared between Spotify users. Meanwhile, amid the rewinding and humble bragging, a competitor to Wrapped, Apple Music Replay, has made its return to the stage. Apple Music has an estimated 78 million users as of June 2021, according to Statista, and Spotify has 188 million premium subscribers as of the second quarter of 2022.Spotify Wrapped - the end-of-the-year musical recap for listeners - was just released Wednesday morning for the app’s users. Ugh! We're cancelling Prime if this isn't fixed.- Ashley Franz November 6, 2022Īmazon Music had 55 million subscribers as of 2020, the last time it released statistics about its subscriber numbers, though its competitors Apple Music and Spotify continue to outperform its platform. Amazon Music kept us subscribed, but shuffle and skip limits ruined it. Loved listening to albums and being able to trust my kids with music. You've destroyed what I loved about your app.- Lynann November 3, please bring back the old Prime Music. If I wanted another version of Spotify, I would just use Spotify. Thanks for nothing.- Troy Mollin November 1, 2022ĭear Amazon Music Prime: this new update where I can't download albums and can only shuffle play sucks. Naturally, the switch-up has elicited some less-than-impressed reactions on Twitter.Īmazon music offially sucks now.
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